MEOVV-inspired makeup: subtle under-eye definition, blush and better tools
Explore soft under-eye light and shadow, brighter blush and thin layers. Adapt the ideas to your own face and tools rather than treating images as an exact product list.
The delicate feel of Korean girl group makeup often comes from partial arrangements rather than applying all the products to the face. Judging from what MEOVV related makeup and makeup artist Sungeun Jin have publicly talked about, aegyo-sal (subtle under-eye definition), blush that is slightly brighter than usual, and suitable tools are the three starting points for understanding this type of makeup.
This doesn’t mean everyone should copy the same idol photo. The lighting on stage, photography, and commuting are different, as are facial proportions, skin types, and tools used. A more practical method is to first find the area you want to adjust the most, and then use a small amount of products to slowly correct it, preserving your own expression and living habits.
Key facts
Two color focal points: soft light and dark under the eyes, and blush to make the complexion more vivid.
First confirm the tools at hand and usage habits, and then decide on the product texture.
Apply thin layers and add color only where needed. Stop once you have the effect you want, rather than repeatedly adding more products.
Under-eye definition is about soft light and shadow
If you want to start with the makeup under your eyes, you can first observe the natural ridges when you smile, and then build up the layers with light colors and soft shadows that are close to your skin tone. The range, pearlescent particles and color depth will all affect whether it looks natural in daily life. You don’t have to just pursue the width in the photo.
When operating, it is advisable to start with a small amount, blend out the boundaries and step back to look at the overall face from a little farther away, rather than staying close to the mirror to deepen a single part. This is a general makeup adjustment idea, not a complete makeup step for every MEOVV member; products around the eyes should also be used according to the label, and avoid randomly substituting formulas that are not suitable for the eyes.
MAC brushes and cream makeup instructions · Photo: M·A·C CosmeticsMAC facial makeup brushes · Photo: M·A·C Cosmetics
If you want brighter blush, first deal with the color and position
Blush that's slightly brighter than usual can add a sharp focus to the overall look, but "brighter" doesn't mean using more. Apply a small amount first and compare the difference on the apples of the cheeks, outer cheeks or a higher placement to see how it works with eye makeup, lip color and clothing.
You don’t have to rely entirely on warm or cool classifications when picking colors. Base makeup, original skin color and indoor lighting will all affect the viewing results. You can first look at the difference between low saturation and brighter on your face, and then decide how much presence you want to retain; the effects in product promotional photos may not appear intact in daily life.
MAC Purple Makeup and Tool Set · Photo: M·A·C Cosmetics
Tools and texture work together to reduce aimless makeup build-up
Brushes, sponges and fingers will bring different amounts and edge effects. Understanding which method you are good at first is more useful than simply chasing new products. For powder products, you can start with a small amount of brushing. For cream products, you should adjust according to the product instructions and tool characteristics. There is no need to buy all the tools for a set of makeup.
During the makeup application process, you can set points to stop and look at the overall look: after the base makeup is completed, after the under-eye area is adjusted, and after the blush and lip color are added. If you have achieved the complexion you want, there is no need to keep stacking up for the "girl group feeling". The pictures in this article contain examples of brand products and makeup, and do not mean that they are all actual use lists by the same artist.
MAC makeup image under eye and blush reference · Photo: M·A·C Cosmetics
Questions and answers
Do you have to buy the same model as your idol to wear Korean makeup?
No need. First, use the products and tools that suit you at hand to adjust the lightness and shade under your eyes, as well as the position and amount of blush.
Does stronger under-eye definition always look better?
No. Compare the area, color and overall balance in everyday light; a dark shadow may work against a natural result.
Are the products with pictures all the same model from MEOVV?
This article does not treat the illustrative products as a complete list of the same style. Brand images and makeup references have different purposes.
