For days without a full lipstick look: hince launches nine Jam to Glide balms and two fig-inspired mini tints
The balm range includes Clear, at 10mL and ¥1,650 including Japanese tax. New Raw Glow Gel Tint Mini shades are 2mL and ¥990 each. These are different products with different Japanese retail schedules.
Some days call for a little shine without carefully outlining a full lip. Korean makeup brand hince’s first tinted-balm line, Jam to Glide Lip Balm, uses a jam-like texture concept across nine options from clear to muted and deeper shades. Each is 10mL at ¥1,650 including Japanese tax, already previewing through direct stores, its official site and Don Quijote.
This is not a first announcement on October 30: the issuer’s release is dated October 19 and advance sales began October 26. The product remains visible in a public beauty-reading ranking. Separate Raw Glow Gel Tint Mini additions bring fig-beige and rose tones, with different volumes, prices and launch arrangements.
Nine options include Clear; scents are not identical across them
The balm is promoted as dense before smoothing with body warmth, with moisturising and conditioning ingredients including hyaluronic acid. These are formula and finish descriptions, not our swatch test. Lighting, application thickness and natural lip colour affect appearance; a promotional image does not guarantee the same result on everyone.
Options run from 00 Clear to Berry Choux, Raw Rose Jam, Fig Puree, Currant Jam, Grapy, Taro, Dark Cocoa and Pumpkin Spice. The total includes a transparent option, not nine equally saturated lipsticks. Some colours are paired with food-inspired scents; this does not make every scent identical or turn a food name into an ingredient declaration.
A pink 03 Fig Puree balm tube with its brand lettering
Fig Tea and Fig Rose belong to the separate mini tint
Raw Glow Gel Tint Mini R042 Fig Tea and R043 Fig Rose develop the existing R012 Raw Fig idea into a soft beige and a neutral rose. Each is 2mL at ¥990 including Japanese tax. They are new mini-tint shades, not simply the 10mL balm in a smaller pack.
An R042 Fig Tea mini tint bottle and its removed applicator
For transparent shine, start with the balm’s Clear option; for beige or rose, compare the separate colour charts. This is a way to distinguish product purposes, not a diagnosis of a reader’s warm or cool undertone or a promise that one colour brightens everyone’s complexion.
Japanese channels open in stages, with some sales only in December
After designated direct stores, the official site and Don Quijote, the balm’s listed channels are ZOZOTOWN on November 16, Matsumoto Kiyoshi on November 19, and official Qoo10 and Rakuten shops on December 3. The issuer’s weekday next to November 19 is incorrect; the date is retained here without repeating that weekday.
The mini-tint shades are scheduled to roll out in early November through Japanese variety beauty shops, general merchandise stores and drugstores, with some shops excluded. These are Japanese prices and schedules, not confirmation of simultaneous Taiwan sales. Check product name, shade and actual stock rather than treating a campaign photograph as a shipping promise.
Questions and answers
Are all nine balms strongly coloured?
The range includes 00 Clear. Other shades differ, and results depend on natural lips and application, rather than all having identical saturation.
Are ¥1,650 and ¥990 prices for the same item?
No. Jam to Glide balm is 10mL at ¥1,650; the two new Raw Glow Gel Tint Mini shades are 2mL at ¥990 each, including Japanese tax.
Does Qoo10 already carry the new balm?
The Japanese announcement lists December 3 for its official Qoo10 and Rakuten shops. Confirm current stock with the official store; other channels’ advance dates do not establish availability there.
