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Gracie Abrams Sheds Her Gown and Makeup to Dance Barefoot—CHANEL Tapped Joe Wright to Film a Paris Night Where Only the Scent Remains
Beauty

Gracie Abrams Sheds Her Gown and Makeup to Dance Barefoot—CHANEL Tapped Joe Wright to Film a Paris Night Where Only the Scent Remains

For COCO MADEMOISELLE CRUSH ABSOLU, CHANEL has named Gracie Abrams its new muse, with a short film directed by Atonement helmer Joe Wright. In it, she strips away her gown and makeup on a Paris night, walking barefoot into an Art Deco café with nothing left but a trace of fragrance.

Scissors, Wax Seals, and the CC Inside the Cap: The Design Rituals Behind CHANEL Fragrances
Beauty

Scissors, Wax Seals, and the CC Inside the Cap: The Design Rituals Behind CHANEL Fragrances

From the transparent bottle of N°5 in 1921 to the unboxing ritual of Les Extraits collection and the CC logo hidden inside the cap, CHANEL has turned the act of wearing perfume into a complete choreography. Design and Identity Director Sylvie Legastelois and perfumer Olivier Polge discuss how these details have been preserved to this day.