athletia’s Tokyo pop-up starts November 4: small perfumes, holiday kits and gift conditions
Planning to try fragrance in Harajuku? Separate the rules for individual bottles, holiday kits, visitor gifts and the crane game before buying. The one-week event includes an early release of two seasonal kits.
When looking for a fragrance to carry while travelling, bottle size, where to test it and purchase conditions can be more useful than the word limited. athletia will hold a pop-up at @cosme TOKYO’s first-floor space from November 4 to 10, focusing on its eau de parfum range and offering two holiday kits early. The announcement was published at noon in Japan on November 2. The event has not started, so product campaign photographs should not be read as records of an already-open venue.
For readers preparing a Japan trip, the useful distinction is between individual perfumes, sets and eligibility for extras. The 10mL perfumes are not making their debut at this pop-up: the smaller size arrived in October. The November news concerns the event and holiday-kit arrangements. If Tokyo is not on your itinerary, a gift offer alone need not become a reason to add an intercity journey.
Check the Harajuku address and dates first
The event takes place on the first floor of @cosme TOKYO, at 1-14-27 Jingumae, Shibuya-ku, Tokyo. Announced hours are 11am to 9pm daily from November 4 to 10. Check the shop’s current notice before visiting and allow flexibility for queues; the organiser warns that waiting may be necessary when busy. The pop-up’s one-week dates do not define the full Japanese sales period for every kit.
The two sets are the Eau de Parfum Holiday Kit 2026 / three 10mL fragrances, containing all three scents, and the Night Sleep & Refresh Care Holiday Kit 2026, containing Refreshing Deodorant Mist and Switching Aroma Pillow Mist SLEEP. They will be offered before their nationwide Japanese launch on November 6. The announcement does not give kit prices, so individual perfume prices should not be used to calculate them. It also does not announce a Taiwan release.
Individual bottles start at ¥4,950: choose a size for its purpose
The three eau de parfum scents are LOST IN THE CROWD, UNTIL THE CLOUDS CLEAR and TWILIGHT HUES. Japanese suggested retail prices, including tax, are ¥4,950 for 10mL and ¥16,500 for 47mL. A small bottle lowers the total initial purchase amount, but that does not make it cheaper per millilitre. Think about carrying it outside or comparing scents before deciding whether a large bottle or a complete set is useful.
Green glass continues the range’s visual identity. Product photographs show differences between the bottle sizes and packaging, but cannot replace smelling a fragrance or establish its longevity and how it will smell on every wearer. SLEEP in a product name likewise does not mean this publication has verified a sleep benefit. Your preferred scent, intended use and budget are more concrete starting points than holiday packaging alone.
Small and large athletia LOST IN THE CROWD fragrance bottles beside paper packaging
Visiting, photographs and the crane game have different rules
Visitors who add athletia’s official LINE account during the event can receive a 5mL Repair Hair Oil mini bottle and one foil sachet of Aroma Wrapping Hand Wash. Following the official Instagram account allows participation in original photographic content that places the visitor inside a fragrance-bottle image. These are separate social-account conditions, not automatic benefits from simply walking into the shop, and they do not say that following both accounts is required to shop.
athletia Repair Hair Oil mini bottle and hand-wash foil sample sachet
Customers buying an individual 10mL eau de parfum can take part in the crane game once; kits are excluded. Gifts are limited to one per person and available only while supplies last. Capsules may contain product mini bottles and other items, but no particular item is guaranteed to every person. If you only intended to test a scent, keep that experience separate from the purchase decision. There is no need to buy another bottle solely for a game when it exceeds your budget.
Questions and answers
When and where is the pop-up?
November 4–10, on the first floor of @cosme TOKYO, 1-14-27 Jingumae, Shibuya-ku, Tokyo. Announced hours are 11am–9pm.
Does buying a holiday kit qualify for the crane game?
No. The announcement specifies purchases of individual 10mL eau de parfum bottles and explicitly excludes kits.
Does adding LINE guarantee a gift?
The offer requires visiting during the event and meeting the account condition. Gifts are limited to one per person and only while supplies last.
